Top 3 picks
Samsung S95F OLED
Why we picked this
Best Overall: The Samsung S95F OLED is the ultimate bright-room TV, featuring a revolutionary glare-free matte screen that virtually eliminates reflections. Its QD-OLED panel delivers stunningly vibrant colors and a massive brightness boost that easily handles well-lit spaces. It offers a larger screen size than the LG G6 OLED evo and more versatile gaming features than the Philips OLED+959, making it the most balanced and high-performing option for most living rooms.
Key Specs
Where to buy
est. £2,750Prices change often — check the retailer for the current price.
LG G6 OLED evo
Why we picked this
Best Value: The LG G6 OLED evo is an outstanding choice for bright rooms, utilizing a highly advanced Tandem OLED panel that delivers significantly boosted full-screen brightness to combat glare. It offers exceptional reflection handling and flawless gaming features, making it highly versatile. While it lacks the unique Ambilight system of the Philips OLED+959 or the anti-glare matte screen of the Samsung S95F OLED, it provides incredible flagship performance at a more accessible entry point.
Key Specs
Where to buy
est. £2,099Prices change often — check the retailer for the current price.
Philips OLED+959
Why we picked this
Premium Pick: The Philips OLED+959 is a masterpiece of home cinema, boasting a META 2.0 MLA OLED panel that reaches a spectacular peak brightness to easily overcome bright room ambient light. It features a unique Ambilight Plus projection system and an integrated Bowers & Wilkins sound system that delivers room-filling audio without needing an external soundbar. It offers a more immersive, all-in-one sensory experience than both the LG G6 OLED evo and the Samsung S95F OLED.
Key Specs
Where to buy
est. £3,999Prices change often — check the retailer for the current price.